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  • Location
    Bridgnorth
  • Category
    Marketing

Senior Marketing Executive

Competitive - disclosed at application

About the role

We are looking for a talented Senior Marketing Executive to help take our client’s golf and lodge resort to the next level. This is a hands-on role that requires someone that is used to a fast-paced environment and can develop and grow the marketing strategy.

The ideal candidate will be passionate about digital marketing and show an entrepreneurial flair. Must be able to work on your own initiative and have an abundance of ideas for building efficient strategies, you must be well equipped to present a host of techniques and methods to promote company products, services. You will understand how marketing activities impact wider brand image and company reputation.

You will be able to demonstrate your digital experience and be confident in being the face of this exciting resort, driving engagement and forging sound relationships with local and national businesses.

Responsibilities:

  • Develop and manage marketing strategies and campaigns to build the brand and drive community awareness
  • Manage social media content and engagement
  • Develop and manage marketing through paid media including digital, radio, print, maildrops, television, and signage
  • Design and manage company website content
  • Co-coordinate marketing campaigns and mass mailing in conjunction with sales activities for lead generation
  • Community outreach and engagement
  • Market in partnership with local suppliers and promote relationships
  • Promote brand awareness through on site events, sponsored events, and promotional materials
  • Regular reporting on performance of marketing strategies and individual campaigns
  • Manage external agency budgeting and campaigns

Essential Skills:

  • Social media content management, engagement, and analytics
  • Eloquent copywriting with broad understanding of grammar, punctuation and appropriate tone of voice
  • Excellent communication and interpersonal skills
  • Creativity and commercial awareness
  • Marketing events management
  • Microsoft Office
  • Attention to detail

Desirable Skills:

  • Design and publish marketing materials including but not limited to leaflets, advertorials, and signage
  • Marketing software (e.g. Hubspot, Salesforce, or similar)

We look forward to your application.

Apply

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