A bit about the client

Pure Leisure operate some of the finest caravan and lodge parks around the UK and after an introduction I was lucky enough to get a meeting with the owner, John Morphet. There were a couple of areas we talked about and we identified the aspects we could potentially assist with, mainly around the sales and marketing operations. The initial task was to look at parks performance and how the team dynamics were affecting this.

How we helped them

It was the time spent within the business and alongside the Pure Leisure team that gave us a detailed insight into the culture of the business. This insight enabled us to go out into the market and identify talent that we believed would fit well within the organisation.

Jim and his team have provided us with some outstanding talent for our business
We can safely say that some of these individuals have literally transformed the financial performance of their departments. I trust Annesley Gandon to provide us with honest advice and team members that will work well for Pure Leisure

John Morphet   |   Pure Leisure Group